ROC Nation has reportedly spent an incredible ₦650 million on Ayra Starr’s upcoming music video featuring Rema — setting a new record as one of the most expensive Afrobeats visuals ever created!
The music video was shot across the breathtaking landscapes of Morocco , blending cinematic storytelling with world-class production design. Over 40 professional performers were flown in from the U.S. to bring the creative vision to life, ensuring that every scene radiates luxury, energy, and global appeal. ✨
According to insiders, ROC Nation is going all out to position Ayra Starr as the next global face of Afrobeats, and early previews suggest the investment is already paying off. From choreography to styling, every detail screams excellence and ambition.
Fans online are calling this release the start of a “new era for African pop”, praising the artistry and scale that rivals international standards. Meanwhile, independent artists are admitting — “the game just got a lot tougher.”
The message is clear: Ayra Starr isn’t just rising — she’s already global.
Afrobeats is no longer knocking on the world’s door — it’s headlining it.


